• 1. Title and meta:

• Ensure that the target keyword is in the <title> tag (name) at the front.
• Ensure that the target keyword is in the <meta> description (short description) at the front.
• Try to make the title tag <65 characters.
• Ensure that the target keyword is in the slug.

• 2. In-post:

• Ensure that the target keyword is in the first <h1>.
• Put your keyword or synonyms in other header tags (<h2>, <h3>, etc.).
• Check that the length of the post is in the ballpark (minimum 300 words).
• Ensure that the target keyword appears in the first paragraph of the post.
• Make sure that your keyword (or synonyms; Google recognizes them now) is used other times throughout the page. Your keyword density should be between 0.5%-2.5%.
• Add <alt> tags to all of the images in the blog post that contain your target keyword.
• Tinypng all of the images.

• 3. Links:

• Add links to past articles where relevant.

• 4. Editing:

• Edit using Hemingway Editor.
• Edit using Grammarly.
• Original Article by @matthewbusel